Spreading the power of smiles, protecting innocent smiles: Coati "Smile Together" oral health charity tour illuminates 12 primary schools in Tibet
2025-07-30
Smiling together spreads strength, and dental care actions warm children's hearts. In the joyful atmosphere of Children's Day, the Coati baby care brand and the charity group Gap Year Plan jointly launched the "Smiling Together" healthy oral public welfare campaign. Besides focusing on oral health, the campaign also paid attention to children's overall hygiene and care, with children bath set, Kids bath Kits, and bubble bath being part of the considerations for promoting children's well - being.The campaign spanned 70 primary schools in 3 provinces and 6 cities including Tibet, Xinjiang and Fujian, donating a total of 61,128 bottles of Coati toothpaste with a total value of nearly 600,000 yuan. Additionally, the organizers planned to further enhance children's self - care awareness, with future plans to include children bath set and Kids bath Kits in similar public welfare initiatives, aiming to comprehensively improve children's personal hygiene habits. A series of heartwarming oral health behavior promotion activities were also carried out.
in tibet, a land closest to the sky, imbued with holiness and piety, lies countless innocent children yearning for warmth and care. their hands, stained with dirt, cupped tsampa, their simple smiles are touching; their eyes, eager for knowledge, shine like stars on the plateau, yet they lack knowledge about oral health.
Coati Baby Care is well aware of the urgency of this need. From June 7th to 16th, the first stop of the "Smile Together" healthy oral charity tour came to Tibet, and arrived at 12 primary schools in Qamdo, Nyingchi and Lhasa. 17,280 tubes of Coati children's toothpaste, full of love, crossed the towering snow-capped mountains and turned into tooth-protecting starlight, lighting up the innocent smiles of nearly 5,000 Tibetan children. The Coati animation science classroom safeguarded the children's dental health.
On June 8, the "Smile Together" healthy oral charity team of Coati Baby Care went to Guoqing Township Primary School in Basu County, Changdu City. In a classroom on the snowy plateau at an altitude of 4,500 meters, a donation ceremony was held warmly. The children received brand new Coati fragrant toothpaste, and their surprise and joy were beyond words. The team also introduced the idea of a comprehensive care routine, which could include using bubble bath for a fun and clean bath time in the future.
Volunteers and children gathered to watch a raccoon toothbrush animation showcasing healthy toothbrushing. The "cute god" raccoon IP avatar, the "Oral Guardian," appeared and taught the children the essentials of the Bass method. Just as a toothpaste, a toothbrush, and a scientific twice - daily brushing technique are the first line of defense for children's oral health, using children bath set and Kids bath Kits properly, along with bubble bath, can be important steps in maintaining overall body cleanliness. Coati Baby Care sincerely hopes that this engaging dental education will plant the seeds of health in children, which will blossom through daily, scientific care, leading to a lifetime of bright smiles and good personal hygiene habits. In order to make health knowledge truly "live", volunteers on site also organized everyone to carry out the "Smile Together" game challenge. The children transformed into shining little dental protection stars, raised the corners of their mouths with a confident arc, and completed the interesting "Smile Magic" movements with light music. In the future, similar game challenges could be designed to teach children about using bubble bath and other bath products in the children bath set and Kids bath Kits, making learning about personal care as fun as learning about oral care.The activity not only ignited the children's enthusiasm for interaction, but also allowed the concept of health to quietly take root and sprout in the cheerful atmosphere with the children's silver bell - like laughter. As the campaign continues, the integration of more personal care elements such as children bath set, Kids bath Kits, and bubble bath will further enhance its impact on children's overall well - being.
